What we do

We tackle the huge environmental and social challenges that global tourism brings.

Tourism can bring much needed economic opportunities for local communities and funds for conservation.  But, when not well managed, it can create long term problems for local residents and environmental damage.

We aim to reduce the negative impacts of tourism and harness opportunities for local livelihoods and conservation. To achieve this, we support tourism stakeholders to create systemic change in the way that tourism is managed.  This includes working with tourism businesses, destination authorities and community groups.

  • Training

    We provide training that builds sustainable tourism knowledge and skills and that is relevant, engaging, practical and fun.

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  • Stakeholder engagement

    We bring people together, across the public and private sectors, supporting the many, diverse organisations involved in tourism to work together to improve the industry’s impact.

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  • Research

    We advance understanding of the impacts of tourism and how to improve them, creating new methodologies and breaking new ground as we go.

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  • Project design and delivery

    We create practical projects in destinations around the world, finding solutions to the challenges and opportunities that tourism brings.

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  • Expert advice and guidance

    Our expert advisors support tourism organisations to integrate sustainable tourism policies and practices into their work.

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Where we work


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Saint Lucia

Environmental protection and marine conservation projects on a small developing island nation which depends on the tourism industry.

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In Croatia we're working to show that resort development can take place in an integrated and collaborative way so it creates a positive relationship with local communities.

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In Turkey we're working with destination partners to help identify ways to preserve the natural resources of Fethiye and the surrounding region whilst continuing to provide economic benefits.

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We are supporting small businesses to access the tourism market, helping to spread the economic benefits of tourism locally.

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We have begun working in Cyprus as part of an initiative with TUI Care Foundation which aims to bring tourism businesses, visitors and residents together and reduce consumption of single-use plastics.

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Inclusive Tourism in Croatia and Montenegro

This project, one of several funded by the European Bank for Reconstruction and Development (EBRD), is supporting certain Mediterranean countries and their hospitality operators to create a more inclusive form of tourism.

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Keep Our Sand and Sea Plastic-free

This brand new project will focus on reducing the amount of single-use plastics waste generated and discarded in resort, on the beaches and in the ocean, as well as promoting recycling.

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Mapping Supply and Demand Potential for Tourism

Phase one of this project, funded by the European Bank for Reconstruction and Development (EBRD), and supported by the Travel Foundation, aims to develop stronger supply links between local producers of food and handicraft products and tourism business operators in several countries including Croatia, Greece and Montenegro.

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Flavours from the Fields

TUI Care Foundation is helping rural communities in Turkey to benefit from tourism by selling locally made products to hotels, restaurants and gift shops.

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Finding the Optimum Tourism Mix

The Travel Foundation is undertaking research into the value of different tourism markets to a destination.

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Lionfish on the menu

Our goal is to contribute to the eradication of the invasive lionfish species, supporting the conservation of native reef fish stocks around Saint Lucia.

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International Climate Initiative – Transforming Tourism Value Chains

This project will find ways to reduce the pollution and waste created by tourism, and make it a more efficient industry in terms of water, energy and land use.

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Get Involved

As a charity, we rely on the financial support of our funders.

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