This new initiative with TUI Care Foundation will bring together tourists, tourism businesses and residents across Ayia Napa, Protaras and the wider Famagusta region of Cyprus to cut consumption of single-use plastic so that less enters the waste stream.
Why? The tourism industry is engaging with the issue of plastic pollution, which is a particular threat to ocean flora and fauna. Plastics make up 95% of sea and beach waste across the Mediterranean, and the Mediterranean Sea has one of the highest levels of plastic pollution in the world, exacerbated by water circulation patterns.
This area of Cyprus is well-known for its beautiful beaches, an important resource for both tourism and local wildlife. However 80% of rubbish collected on Cyprus beaches is plastic waste.
Our approach. We will work with the tourism sector to reduce demand and consumption of single-use plastics – such as plastic straws, cups, cutlery and hotel toiletries. The project will raise awareness of the issue with residents, school children and tourists in order to reduce demand, and work with tourism businesses to change procurement practices. We will also collaborate with regional authorities to embed longer-lasting change.
The project will initially be delivered in the popular neighbouring resorts of Ayia Napa and Protaras. It will focus on reducing the amount of single-use plastics waste generated and discarded in resort, as well as promoting recycling.